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Would Viewers’ Texts On-Screen at Movie Theaters Be a Fun Idea?
Some Chinese movie theaters are experimenting with allowing audience members’ texts commenting on the films to appear on the screen, according to The Hollywood Reporter. The so-called “bullet screens” are being tested out with films that appeal to younger audiences, with one theater manager saying viewers were charged about 10 cents per message. The idea came from the fact that most Chinese people watch films on mobile media, with many movie websites set up with these kind of bullet screens to allow viewers to send text messages commenting on them.
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